Summer Creative recently launched a new brand rollout for the Hampstead Group – a new premium trade professional service for North West London. Incorporating logo creation, iconography, colour palette, full guidelines, brochure design, photography, website, advertising, clothing and livery, this young dynamic brand is disrupting the market. We were delighted to be part of the launch and the ongoing delivery team.
Summer’s links with Hampstead and the NW area of London stretch back decades as one of our founding Director’s lived locally and still owns property there. He was immediately taken by the need for a high quality trades service after he experienced difficulties finding good people for handyman, electrical and plumbing work especially. The birth of the Hampstead Group was a logical fit with Summer and we approached the project with relish, recognising the demand in the area.
Our brand focussed on using logo type with icons derived from tools associated with the industry. A colour palette with a language that communicates quality, trust and integrity was developed for the various marketing channels. Our designers also created campaigns for use on Instagram, Facebook and LinkedIn, with our social media experts helping to establish the accounts and plans for usage.
This was a full turnkey brand roll-out and we look forward to working closely with the Hampstead Group moving forwards.
About The Hampstead Group.
The Hampstead Group was set up to provide busy Londoners with a premium trade professionals service, meaning they take on all home maintenance headaches. From handymen to plumbers, carpenters to gardeners and everything in between, they have secured the very best tradespeople London has to offer to deliver a premium, safe, and reliable service.
They only work with the highest quality service providers and their experts have peerless experience in their chosen field. The Hampstead Group pride themselves on delivering a high-quality, reliable, and safe service.